This is an article I’ve been waiting a long time for somebody else to write. Over the years, I’ve changed how I manage my online projects so drastically that I wished someone would come along and say, “Okay, Glen, this is how it’s done.” Sadly, that just never happened.
Instead of waiting around for some perfect solution – though there probably isn’t one – I decided to share with you all, the strategy which helps me to do what I do. Although my system is by no means perfect (and you should really just use the things you think will help you), it is the most effective I’ve found after years of running popular websites. Hopefully I can learn a thing or two from you all in the comments as well.
This section is going to look at my advice for dealing with the day-to-day tasks of your online business. It’s so easy to get caught up the finer details and trying to be everywhere that you miss the bigger picture. Trust me when I say that I’ve found, from experience, the finer details should always be your last concern, and trying to be everywhere leaves you nowhere.
Following this advice will not only make your daily operations easier, but you’ll also find yourself to be far more productive.
Although there’s a stigma against saying that you want to make as much money as you can, the goal with your internet empire should be to do exactly that. Of course; making as much money as you can in an ethical manner. It’s not worth making a lot of money from your audience in one shot if you’re going to dissuade them from making future purchases with you.
If you put these six items into practice then you’re more likely to find yourself running a profitable online business, versus one which breaks even or loses you money.
I’ve received a few emails over the past year of running ViperChill where the sender was upset with me because they genuinely believed that I run adult websites. Of course, I never have and probably never will run an adult related website, but the issue hints at something you can’t afford to not take seriously: Online security.
You see there are tools out there which show other websites hosted on the same server as yours. If you use a shared host like Hostgator or Bluehost, then it’s likely you’re on a server with hundreds of other sites. Some of which, may be adult related. Online security is important if you don’t want your competitors – or anyone – to know more about other sites in your internet empire.
I don’t have any website right now that I need to hide, but it’s nice to keep as much of my network to myself as I can. I’m especially interested in anyone else sharing information on the security side of things in the comments below, as I’m sure there are a few more things I can learn.
In the first of two secrets, I want to talk to you about my numbers based schedule, which helps me get more done each day than the average person. I wrote about it a few years ago on PluginID and it received some great feedback, so I thought now would be the best time to write about it here. The numbers based schedule simply requires you to identify which tasks you need to complete everyday, to help you get closer to your goals.
For example, some of mine include:
And so on. Once you’ve identified each item, assign it a number, and then create yourself a simple calendar in some spreadsheet software. Here’s an example of mine below:
Now, the task each day is to simply cross off every number on your list. This works well because you see tasks as simple numbers – not things that you dread – and you gain more motivation to work as you get to cross off another item on your list. Give this a try for a few days and see how it works out for you. I think you’ll be surprised.
This is another tip I shared over on PluginID and is probably the most effective productivity system I’ve come across in years. The idea behind it is very similar to the timetables you used to have in school, but this time you fill them out with your own tasks. Once again, I’ll use myself as an example, to give you a clearer view of what I’m talking about.
Let’s say that today, the only free time I have is between 1pm and 5pm. Four hours to complete as much as I can. Most people would expect me to focus on the most important item on my to do list and just work on it until I’m finished. Then, if there’s time, move on to the next item.
Instead of doing this, I could actually allocate a period of time for every task I have to complete. I may give myself between 1pm and 3pm to write an article, from 3pm to 4:30pm to work on an eBook, and from 4:30pm to 5pm to check site analytics and respond to blog comments. Setting a time limit on your tasks forces you to get productive and do as much as you can in the time allocated.
There are just a few rules I follow:
Of course, if life gets in the way, you may need to implement some workarounds in order to get the most important things done, but generally, this system is highly effective. The reason this works so well is because tasks tend to take as long as the time you allocate to them. If you have just 30 minutes to create a logo before your shift at work ends, you’ll get it done in 30 minutes. If, on the other hand, you have all day just to get that logo finished, it will take far longer to finish than the 30 minutes it could have took.
I hope you’ve all gained something from seeing my strategy laid bare. I would love to hear how you go about doing things in the comments below…