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PIN’s: The Future of Private Link Building1116 CommentsWordPress SEO: The Only Guide You Need528 CommentsUnmasking the Biggest Tyrant in Blogging445 Comments
141 Comments 
16 minutes
I know I’m sharing this at the point of the year when everyone is winding down and preparing for the holiday season, but that’s exactly why I’m sharing it: So you jump-start your success in 2016 in a way you never thought possible. I know my headline may make you skeptical, but I will back up the title in a very big way. I don’t believe in writing a headline to get your attention and not fulfilling the promise in the following content.
Welcome to Inc Idea #9, where three things are happening for the first time ever.
1) I’m sharing this Inc. update as a public blog post, when I normally share them behind closed doors.
2) I will actually be following this strategy myself.
3) I almost didn’t share it because I think it’s that good but my scarcity mindset has since been eradicated after doing more research.
What holiday? It’s time to grind!
As mentioned, this niche idea is the first time I’ve ever found myself thinking, “This idea has a little too much potential, I should probably keep this one for myself.”
Luckily for you, I caught my scarcity mindset pretty early on and have decided to give this idea the full ViperChill go-over. This is only the second time that I will be following my own niche idea so hopefully that piques your interest for what’s about to come.
The whole idea behind this series was that I share these ideas because they’re stuck in my head – but I don’t want to distract myself with too many projects – so I share them via my newsletter, for free.
In the not too distant future you will see me personally using this here on ViperChill – I’m hesitant to say that as I don’t want to give myself too much competition – but this is also a reminder to myself to be always thinking bigger.
Don’t think about competition. Think about domination.
Be on a whole ‘nother level to anyone trying to get a slice of your income or audience.
As with the idea I shared last week, I have decided to push this to the front of the queue because it’s fairly time-sensitive and something you should be taking advantage of.
Unlike last week, the core concept is entirely mine, so I’m 99.99% certain you won’t have or won’t be hearing this from anywhere else.
It All Started With a Business Book
Or rather, the search for a business book.
If you’ve been following me on Facebook where I’ve been more active recently (follow me!) then you’ll see that every two weeks I have been setting new disciplines for myself which I hope to turn into habits.
The first discipline was becoming an early-riser.
The second was quitting alcohol.
And the third, the most recent, was dedicating more time to reading and trying to finish two books per week.
Since I’m fresh out of books on my Kindle – I’ve just finished reading The 10X Rule by Grant Cardone for the second time – I decided to search for some recommendations.
I’m not a fan of fiction books, so I headed on over to Google and searched for “best business books” where the results came from the likes of Business Insider and an array of personal development blogs.
Sadly, most of the results suggested books I had read a year or two prior.
I then naturally flipped up my search query to, “best business books of 2015” to get some more recent suggestions.
I started looking through the new recommendations and then suddenly had to STOP.
It doesn’t matter that I meditate daily, this mind of mine is constantly in overdrive.
I had to head on over to Google trends. “How many people do what I just did?“, I thought.
How many times in the past year have I searched for something with the numbers 2015 on the end to make sure I get the latest results.
I know I’ve searched for,
“Best affiliate offers 2015” this year.
“Science behind meditation 2015”.
“top goal scorers 2015”.
And on the list goes.
As you probably see where I’m going with this, we’re about to head into 2016 and those hundreds of millions of search queries are going to change.
Could you capitalise on what is about to happen? Do you instantly see the potential here? Is there any potential? Let’s find out…
Cool Idea: But Is There Actually Any Potential?
I know there are billions of search queries entered into Google every single day, but maybe I’m just one of those weird few – an oddball – that likes to prefix his search terms with 2015 to get the latest results, instead of just trusting Google or using their other search filters.
To test the idea, we can get on over to the trusty Google Trends, which is described perfectly by its name.
Since my hunt for good business books were the inspiration for this idea, let’s first look at the Google Trends chart for “best business books 2015” and “business books 2015”.
Both terms have spikes at the start of the year, which only keep increasing as time goes on, reaching a peak at years end.
This makes a lot of sense since you can’t really judge the best books until the year is coming to a close. That being said, the spike at the start of the year still suggests a lot of potential to me.
What if I check “best movies 2015” and “best movie 2015” together?
Before hitting enter in Google Trends, I assume the increase in search volume as the year goes on will be very similar.
Once again, there’s a nice spike at the start of the year that only continues to grow as time goes on. I’m actually surprised there are spikes in January. People aren’t giving the film industry much time to make the year’s best movie, heh.
Searching for “Top goal scorers 2015” provides a graph that is a little more interesting.
Notice the spike up until May 2015 and then the dip until August.
This can easily be explained since the EPL, the English Premier League, comes to a close in May and starts up again at the beginning of August.
Continuing to look at other angles, another query, “best album 2015”, has a very interesting spike at the start of February
The reason I wanted to show this example is because you don’t have to wait until the end of 2016 to benefit from ranking for 2016-related search terms. I’ll get to queries with a lot less competition in a moment, but – coinciding with the Grammys – even search terms like ‘best album’ can hit their peak at the beginning of the year.
It’s interesting to note that the Google keyword planner doesn’t actually seem to match Google Trends at all, with a higher figure in November than February and a steady climb across the year.
I am honestly not entirely sure why this is – some forum threads suggest they use similar datasets – but trends may be a ‘normalisation’ of the data whereas the Keyword Planner is focused on more accurate numbers.
Last but not least, let’s throw one more generic niche into the ring with “Video games 2015” and “best games 2015” side-by-side.
Video games 2015 doesn’t seem to get too much love but best games 2015 gets a huge spike early on with an almost vertical line, suggesting that this term is hot any time of year.
Hate Me or Not: Please Make Money With This (Because I Sure Will)
I’ve received enough criticism from writing at ViperChill over the years to last me a lifetime. I truly have the best intentions with everything that I write, but when you only know someone through the words you read on a screen, there’s no way of knowing an author’s true interests.
One article which received the most negative criticism was five years ago when I revealed that Google sent a three-month old website of mine almost 1 million visitors in February. (As a side note, it’s funny to see how much shorter my articles were back then).
Why did I get hated on?
Well, simply…people didn’t believe me.
It is out of people’s reality that a young website could get so much traffic from Google. Ironically, those same people will probably justify a billion dollar valuation for a three-month-old iPhone app, but that’s the internet for you.
The terms that sent me the most traffic back in 2010, alongside how many visitors they sent, were:
- Vancouver 2010: 41,270
- Super bowl 2010: 32,836
- Olympics 2010: 6,216
- Valentines day ideas: 5,688
I didn’t bold it, but hopefully you see that the year in those search queries played a big part in why I was successful. The writers for the site were covering these topics frequently and receiving a lot of traffic for doing so.
Two and a half years later, in July 2013, I talked about the topic again. I even titled the post ‘Why I Think ViperChill is Some Sort of Scam‘ (link here), referring to the negative feedback I got on the original article, but continuing to talk about taking advantage of hot trends to get a ton of traffic from Google.
Well, it turns out that this blog post is going out two and a half years later once again, so love me or hate me, at least make money with what I’m about to tell you, because I know I’m going to be.
Finding the Keywords That Will Make You $
The examples above were simply that; examples. I don’t expect to rank for ‘best album 2016’, even if I have an exact-match domain name. I expect Billboard.com and MTV and whoever else will dominate those search rankings as soon as they write a single article on the topic, regardless of how many backlinks they receive.
I also don’t expect to rank for ‘top goalscorer of 2015’ since FIFA, the BBC and the EPL website will probably be up there. Alongside everyone else who is featured in Google News or creating content for Google-properties like Youtube.
That being said, I wouldn’t actually want to rank for those terms.
There’s no point in potentially getting millions of visitors to your site (capitalising on a lot of angles), if you aren’t going to make any money.
Am I really going to sell match tickets or club merchandise to someone checking whether Lionel Messi has scored more than Cristiano Ronaldo this season? It’s possible, but unlikely.
Instead, we get to the point where those who are willing to put in the work to find high traffic valuable keywords will reap all the rewards. On the other hand there will be people who write a single blog post with 2016 in the title yet fail to get flooded with traffic and then later come and tell me this whole article was worthless.
Being totally honest here, whichever one of those best describes you makes little difference to me personally.
However, I genuinely love nothing more than receiving success stories from people who follow the advice here at ViperChill, so I write these guides for people who are willing to put in the work. I truly hope that’s you.
If it is, I would love to help you with the rest of this post. Let’s go and find those keywords with both traffic and income potential.
Source #1: Google & Google Trends Suggestion Boxes
When I type 2015 into Google Trends, Google are kind enough to suggest some terms that I may be looking for. They do the same for regular Google as well, as shown below.
Just entering “2015” will get you the same results as everyone else reading this article – at least for English speaking audiences – so try adding some other words into the mix to get some other angles to target. Some queries that come to mind include:
- top
- greatest
- fastest
- newest
- oldest
- strangest
- cheapest
- most expensive
- easiest
- unbelievable
- weirdest
- best
- shortest
- tallest
- biggest
- smallest
There are a lot more I can add to this list but you get the idea. From this Google suggestions source alone I’ve already picked four different industries I want to capitalise on.
Why am I not sharing them here? Because I don’t want to give both of us the extra competition. Put in the work, and reap the rewards!
Source #2: Google Trends Related Queries
Not only will Google Trends give you an idea of how popular search terms become over a certain time period, it’ll also give you related search terms you can use to narrow down your targeting.
For instance, if I type in “best games 2015” I see the following related queries:
I now have a few new industries and angles to think of such as “best android games 2016“, “best PC games 2016” and so on.
For another example, let’s say I type in “best album 2015”, I see the related queries are:
- best songs 2015
- album releases 2015
- 2015 grammy winners
You can guarantee these are all going to be searched for in 2016 as well.
Take your time with this and you might find a few gems.
Source #3: The Wordstream Free Keyword Tool
You can only really benefit from this tool further if you have a paid account but here are at least some of the search terms I pulled back from their free version when searching for the most popular 2015-related search queries:
- pan am games 2015
- pan am 2015
- expo 2015
- toronto 2015 pan am games
- top 10 economies 2015
- teorias 2015
- laserjet 2015
- 2015 euroset
- 2015 calendar
- wellesley ed 2015
- solar eclipse 2015
- rail control room 2015
- rail control 2015
- post peak survival 2015
- nationwide credit 2015
- milano expo 2015
- income tax rates 2011 through 2015
- hp laszerjet 2015
- 2015 lamborghini
A few new categories we can learn from this include new models of cars, events in space and the latest printer technology from Hewlett Packard. A strange mix, but more proof there is potential everywhere when you’re looking for terms to rank for.
Source #4: Keyword Spy
This tool is definitely designed more towards spying on PPC campaigns than organic search results, even more so when you have the URL of a competitor you want to track.
I say this in advance because the results I got from this tool were pretty weird, and I’m not really sure how they were generated at all. Take a look for yourself:
I did warn you.
However, I am an optimist and actually did get some ideas from this.
I hadn’t thought of versions of software as being something people would search for but then you think of things like Norton Antivirus 2016, Photoshop 2016, CAD 2016 or even games like Football Manager 2016.
With software alone, there are thousands of titles you could be ranking in Google for.
Remember, the majority of web users are not tech-savvy. They don’t head on over to Google.com/chrome or Firefox.org by default, They literally search for the name of the software and the current year, whether or not the software (such as Photoshop) even gets named yearly.
People are already going wild for the 2016 versions of Firefox and Chrome (amazingly at a very similar rate), even though Chrome 2016 isn’t really a thing.
Not only do you have software but you have all of the technology people are going to be searching for like “best modem 2016”, “best webcam 2016”, “best printer 2016” and on the list goes, as far as your creativity will take you.
Source #5: SEMRush
A tool I used to be very fond of but haven’t used in a long time is SEMRush. I just used the free version of their account to get these terms – they seem to have downgraded the paid version they previously gifted me – which are primarily event-related.
- easter 2015
- superbowl 2015
- memorial day 2015
- 2015 calendar
- superbowl 2015
- calendar 2015
- mothers day 2015
- 2015 nfl mock draft
- 2015 mustang
- mardi gras 2015
Ranking for events is how I was able to get almost 1 million visitors in one month from Google from that young site so there’s no question there’s huge potential with following this model for 2016 as well.
Source #6: The SEO Book Keyword Tool
While the tool is free, you do have to sign-up for an account and you may get a little lost trying to find it again once you do.
The results were a little overwhelming – there were a lot of them – so here are just a few I handpicked that are a little different from what I’ve already shared.
- vanguard 2015
- vanguard target reitrement 2015
- world jaboree 2015
- gigaset 2015
- gold price predictions 2015
- gold price forecast 2015
- hp 2015 toner
- laserjet 2015 driver
- leadership 2015
- ray ban 2015
- autoview 2015
- jetfighter 2015 patch
First of all, what’s up with all these tools caring about Hewlett Packard and their printers?
Odd.
I decided to check the news out of curiosity and see they did release the “world’s most secure printers” but those results are just press releases from HP’s own website.
Another additional few industries came out of this though. Consider thinking about: Fashion brands, drivers for software, the prices of gold, silver and platinum and other categories besides business and leadership that people may be searching for books about.
Source #7: Your Own Experiences & Imagination
The best source for niches to target is without a doubt…you!
If there is some angle or industry that instantly came to mind when you thought about search terms for 2016 then start looking into it now. Check them out on Google Trends, check the search volumes on the Google Keyword Tool and then check the 2015 search results to see if anyone else capitalised on them.
One tip, to see how popular certain topics were in 2015, is to find blog posts trying to rank for 2015 related keywords and seeing if they have a lot of shares and comments.
Using your own imagination can be both the easiest and the most difficult source to work with.
On one hand you will likely have hobbies and interests I didn’t mention here which will give you ideas other people reading this won’t have, but on the other – because I didn’t talk about them here – you may doubt the potential that particular industry has.
Let me just say this: While I think I’ve already mentioned a number of industries to take advantage of with this tactic, I won’t personally be using any of them.
Again, it’s not because I think they’re bad – I would focus on at least two in this post if I had the time – but because I have more interest in other angles and see much more potential for them on my own websites.
These ideas came from my own experiences and a little bit of creativity, so please take the time to try and think of your own angles rather than just relying on what I’ve written here. If for no other reason than you’ll have less competition.
The Three-Avenues to Have Success with This Venture
I believe there are three ways to truly capitalise on the upcoming opportunity I’ve highlighted in this post…in regards to SEO. Looking at the top trends for 2015 may give you ideas for great blog posts that Facebook users will love or opportunities for PPC campaigns, but I’m primarily focused on organic (free) Google search traffic here.
The three avenues are:
- Adding content to an established website
- Creating a minisite based on a topic
- Creating an authority site with focused sub-categories
I’ll cover each in a little more detail now so you can see which route is more likely to suit you.
Adding content to an established website
This is the path I will be spending the most time on for this strategy. To give an example without being too specific about other sites I have, let’s just assume I have a very popular tech blog that covers all of the latest gadgets from companies like Lenovo, Canon and Samsung.
Let’s also assume I focus on writing about the news rather than creating videos for Youtube like others in my niche, and often try to cover obscure items which may get more social media love than the newest laptop coming out of DELL.
One way I can see myself using this idea is to focus on the ‘best’ tech items of 2016. So, as mentioned earlier, things like:
- The best webcams for 2016
- The best laptop for 2016
- The best printer for 2016
- The best USB microphone for 2016
And on the list goes.
Now I don’t actually have a tech blog but everything else I said here was true. I do run a very large authoritative blog in another industry, I do cover all the latest news from big brands and I do focus more on the written word rather than video (like some of my competition).
I will most certainly be creating dedicated pages to certain categories to highlight the best options in that vertical to get the most out of related search queries.
If you have an established site already or even just a mini-niche site which you could use this method on, set-up quality, dedicated pages for each query you’re looking to rank for.
Creating a minisite based on a topic
If you don’t have a website already or at least not one that you can piggyback off to have success with this method then you may consider creating a minisite based on certain search terms.
For instance, a website about the Best Anti-Virus Software 2016 may be able to make you a lot of money with software installer bundles or affiliate links for premium software. All I would put on the site would be a few (preferably genuine) reviews of the latest anti-virus software and try to get a domain as close to the keyphrase as possible.
I know exact-match domains don’t have nearly the amount of weight they used to have but they certainly haven’t been wiped from search results.
When other companies are buying ads for the 2015 variation of the term that’s a good sign of the potential here. If you know anything about running PPC campaigns there may be some opportunities for you to take advantage of.
Another example could be building a minisite around the best [category] books of 2016. You could track them on the likes of the NYT bestsellers list, 800 CEO-READ, their number of Amazon reviews and possibly even incorporate social media mentions to see which are being talked about the most.
Or – we’re going into avenue three a little early here – you could build one authority site then have different categories which rank the best books on personal development, meditation, becoming an early riser, leadership, autobiographies and every other category of book out there.
Of course, you only list the books which have came out in 2016 and properly target your on-site SEO to help you get more of those related rankings.
Creating an authority site with sub-categories
For me, this whole ‘method’ is going to be a small side-project, rather than a huge focus of mine for the year. I have too many things going on (as always) to dedicate as much time to this as I would like. Another reason why I’m sharing the concept openly here.
However, if you’re really looking to get stuck into a big project, there’s no reason it can’t be using this strategy.
You could set-up a software review site and every sub-category could be a different type of software you try to rank for ‘best [category] software 2016’ related terms.
You could set-up a tech review site and every sub-category could be a different type of gadget or hardware you’re trying to rank for with 2016-related search terms.
You could set-up a gifts guide website and every sub-category could be focused on things like ‘best men’s gifts 2016’ or ‘best kids toys 2016’ and so on. Then you could repeat the same thing next year with the same site, building on the authority you’ve created in the year previous.
I don’t want to go into too many industries and give away someone else’s ideas but you’re hopefully starting to get an idea of the potential here. The rewards here will go to those who are willing to do the research with the sources I suggested and find some great, hot topics of their own.
Then you just need to follow the avenue which suits you best and kill it.
A Hidden Fourth Angle
As I was wrapping up this Inc. Idea and running it through Word to check for spelling errors before hitting Publish, I had one more idea. It’s almost enough to be a niche idea in itself. As a personal experiment, I have decided to put the angle behind a social locker, so you have to like or share this page to view it.
I’ll be a little more fair though and say if you’re not already considering going all-in on this project, don’t bother unlocking the next couple of paragraphs. They require a bit more work.
Note: You may have to click through to this post to see if it if you’re in a feed reader.
As a Final Word, Please Don’t Procrastinate
It may be the case that you’re entering an industry you don’t think will peak until the end of 2016. If that applies to an industry you’re personally looking to capitalise on, don’t wait until the middle of the year to get the site set-up because it may just be too late.
Get started now so you can start building social signals, private network links, guest blogging links, article links or any other kind of links to the site and let it ‘age’ for when the real search traffic starts to come.
If you’re focused on something which is going to peak much earlier in the year – and there are a lot of opportunities here, trust me – don’t just sit back now and say you’ll start in January after the holidays are over. You had the time to read this article; I know you have a few hours in the next week to start taking action and making something happen with this idea.
Don’t invest too much money – it certainly isn’t needed – but do invest your creativity and time to at least get something ‘up’ on the chance that you can get floods of search traffic heading your way when it’s time for your search terms to thrive.
If you have any questions, you’ll find me in the comments below. Best of luck, and please have a FANTASTIC Christmas and New Year!
P.S. Don’t forget, if you wish to get more of these ideas sent to your inbox – I won’t be blogging them in public like this – please do enter your email address in the box below or if you’re not reading this content on ViperChill.com, you can click here to get these updates in your inbox.
Update: 26th of January 2016: It works.
141 Comments
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Copyright Β© 2016 ViperChill, a Marketing Inc. Company : Contact / Privacy Policy / Earnings Disclaimer / More: Gaps / Glen Allsopp.com
And dont forget those hosting company name + coupon + month + 2016 π
Nice post Glen!
Haha. Stop giving away my niches π
Cheers Tung!
Funny, you’re the one who just outed yourself in the whole post. Every veteran webmaster facepalms as you think this is something new and innovative. But way to send a bunch of clueless noobs who will attack the obvious money keywords with spun content and fiverr links.
You’re so cool dude! Tell me more…
And your helpful sharing posts are where?…
Awesome idea – thanks1
Hey Glen Dint know you love EPL.
Anyways…
Just a quick one how can you inter-great an “SEO niche” with events which are completely different?
Geordie for life!
(Don’t realy watch football anymore since leaving England though, to be honest with you).
You could research and write about people who have likely had success with this in 2015 π
When are you going to have your niche marketing course back on the market?
Likely for one week in March, bro π
HI Glen,
You don’t stop amazing me about the lots of value you provide to your readers. You’re awesome.
I’ve got a quick IM related question:
I know looking for quick instant riches online is almost a scam. But I’ve got this idea of using FB ads to promote affiliates-related blog posts. This is because I need to make some quick money before the year runs out. Do you see this idea or any other similar idea feasible.
Thanks man. You rock.
If you’re expecting to make the quick money int he next 6 days, I would be a little skeptical about your potential.
I never personally find success when money is my only focus.
If it’s ethical then I don’t see why you don’t do it. Then again, you have to be careful what you’re promoting. If you don’t have an established Facebook account and know what you’re doing, you may run into some issues with your ads being disapproved.
Hi Glenn
Brilliant as always,
I believe Google Trends score is calculated by looking at the rate of current volumes against the volumes in the previous year.
In your example it could be that November is lower in Trends because there were people searching ahead for ‘best album 2015’ in November 2014. Just like we might (i wouldn’t ;)) search for ‘SEO in 2016’ now for a look ahead. Therefore Trends will show a lower score for later months of the year as they are basing it on the rate of difference between that month and the same month the previous year.
Hope that helps
Keir
HI Glen,
Although I tweeted your page I didn’t have access to the “hidden” part of your blog
same here
Was it just Twitter you tried, Shane? Trying to see if there’s an issue.
Hmm,
Not totally sure what to do here Gilles. If I copy and paste it to your email it’s going to look a little shit because I have an image in there also.
If I hear any other reports I’ll put together a little page and send you the link. Sorry for the inconvenience!
If the image is not very important, send it to me by email. I won’t mind if doesn’t look that great!
Thanks
It didn’t unlock for me either and I tried LinkedIn
Weird. I updated the plugin and haven’t had any reports of it not working since…
I shared it on LinkedIn but don’t have access to the hidden part either… Glen, could you email it to me? Would love to read about the fourth angle!
Hello Glen.
What do I say to you.
I have been trying to make my way online through blogging since 2011.
I have been keeping up with your updates since then.
I was able to create over a 100 post from your niche ideas.
You’re a darling.
Thanks men.
Cheers Godlove!
Have a great holiday season π
I told taking that Google trends tactic from your playbook lead to me working with the 2012 Barack Obama presidential campaign, playa! The case study’s right on my: https://youtu.be/DiElyoHFIlI You know you thorough, my brother! Happy Holidays to you and yours, Glen! Stay huntin’!!!
You’re epic as always, Neal!
Happy holidays dude. Say hello to all the family for me π
The good thing is you already know how a keyword will preform before even start out
Epic post as usual.
Great point.
Cheers Hassan!
Nice Post!
I’ve been reading for about 4 years now and this is m y fav to date.
Regarding the HP posts. I believe it’s because they have a line of printers called HP p2015 etc…
ATB
DC
Thanks so much DC!
That HP logic makes a lot of sense π
HI Glen,
You don’t stop amazing me about the lots of value you provide to your readers. You’re awesome.
I’ve got a quick IM related question:
I know looking for quick instant riches online is almost a scam. But I’ve got this idea of using FB ads to promote affiliates-related blog posts. This is because I need to make some quick money before the year runs out. Do you see this idea or any other similar idea feasible.
Thanks man. You rock.b
Great stuff, Glen. I’ll be using this as a core part of my strategy with a new authority site I’m in the process of starting.
Cheers and happy new year,
Eric
Happy New Year to you too, Eric!
Best of luck with the new venture π
Hi Glen,
Great as always!
People that making amazon affiliate review sites could use keywords like “niche + 2015 + reviews”.
Thanks!
Great addition. Don’t know how I didn’t think of that one…thank god for comments (and people like you).
Have a great holiday season bro π
Awesome Article glenn! Gonne use a lot of those ideas.
Dank je wel, Mike!
I was just thinking about this, on my 1-page site I added once next to keyword ”2016” and it’ ranking 1st spot for keyword 2016 because no competition π
This can be good for amazon affiliates, let’s say best toasters 2016, I doubt there will be much competition.
Another mention for the Amazon affiliate route. Could give me something else to work on π
Hey Glen,
great Tips as always! I’m all into Amazon FBA right now, would love an article from you how to push an FBA business or the matching brand website.
Thanks for this great series!
Cheers
Philip
Already covered it in Niche #7 Philip. Enter your email anywhere on the site and you’ll get instant access to it π
Thanks so much for the kind words!
Excellent as always, Glen. Glad you’re back.
I’ve been using this same search technique for years. Can’t believe I missed such a brilliant idea right under my nose for so long. It’s how I found all my free WordPress themes for the longest time. “Awesome WordPress themes free 2015.” Oy perkele.
Now to chew on ways to use this for the latest venture. We’ve got a kickstarter in the works…
And thanks for the reminder of the Inc private forums. Need to get back!
Thanks so much, Brian.
It’s great to be writing again!
Haha I read this post and didn’t have a comment to share. Then I went to arguably one of the top 25 sites for traffic in the world and the first thing that popped up was “best facials of 2015” …usually I keep my comments on the Internet PG 13, but this was just to ironic not to share. Haha no this is not spam haha and I won’t link to the site.
LOL!
Now, think about this potential in the promo codes niche.
Each year it’s a massive reset π
Keep it to yourself π
Haha.
Tons of opportunities Yann!
Glen, this is definitely my favorite. Although we have successfully launched a box business for the family! lanyway, I am intrigued by leveraging the fourth angle. I totally get scraping or tapping into APi ‘s to get the social mentions which could be good or bad. However creating a sentiment bar based on the mentions would be a bit more complex to do programmatically and a bear of a task to do manually. I have some ideas to simply representing sentiment and I was wondering if I could get your thoughts on that, either here or via email. π
Preferably here if you can, Myra.
Please keep in mind that I am not a programmer by any stretch of the imagination. π
Hey Glen,
The locked content was EXACTLY what I was thinking. Great minds think alike, eh? Ha!
Anyway, I read a case study on how to do this exact analysis. I’ll let you know how it goes!
Regards,
Jerret
Wow…super cool!
Please do Jerret, would love to hear how it goes π
Wow amazing blueprint for begin 2016 in higher levels. Thank you Glenn for this open eyes work! .So much value delivered here. Masterpiece of article.
Cheers Raildo,
Much appreciated dude π
Hi Glen,
I clicked to “unlock”, nothing happened. Please, can you send me a link to my e-mail.
Thank you.
Have a GREAT HOLIDAY!!!! MY BESTEST WISHES TO YOU AND YOUR FAMILY!!!
Sincerely,
Renee
Hey Glenn,
Awesome info. Can easily be deployed a million ways.
What are your thoughts about using the same post/url each year and just changing the year in the title/content and updating the list? I suggest this for the following reasons:
1. Minimize duplicate content
2. Much faster – simply update lists each year
3. Existing posts have authority so potentially rank faster by updating instead of starting from scratch.
4. One could place old content below or in a downloadable PDF for people looking for previous years lists.
Obviously you’d want to keep the year out of the url if taking this approach.
I’d like to hear your thoughts on this approach. Once one has 100 of these posts done, updating them each year wouldn’t take long.
Not Glenn, but I’ve had a lot of success with exactly that strategy. I update one of my most popular content pieces twice a year and am currently expanding it to cover more niches. My URL structure looks like site.com/great-content which stays the same always. As I make updates, I offload older versions to site.com/great-content/2014, site.com/great-content/2013 etc.
I update the primary page title, meta description and on page references (marked up with Schema), which Google picks up on. So instead of my new content launching on no authority, it goes live on a page with more than 5,000 links, and thousands of tweets, likes, etc. Much easier than launching from scratch and it gives a better chance of outranking much larger sites.
Thanks YM. Makes sense to me. One could conceivably earn a very good living with a few hundred established posts that only require updates once or twice per year.
I really appreciate the details you set out, especially how you handle “expired” content. Thanks again.
Someone must already be using this. I was surprised the other day when searching on line for info on camcorders to find that best camcorders 2016 came up in the google suggestion box. And I followed the link. After all, who DOESN’T want to check out the latest offerings in a chosen area? Must try this for my own areas. Thanks.
Glenn,
When I type in some of the industries I’m interested in.. I can see the keywords already showing some results for 2016? Maybe it’s because of predictions .. like 2016 fitness trends. Seems like that space already has quite a few authoritative results.
Hey,this is amazing,I love the way you structure this post, it really give me more insight on what to write next year to attract more traffic and make more money.This idea worth thousands of dollar.Thanks for sharing.
Hello Glen,
Very interesting post. Where can you get content for 2016 posts for gadgets which may not be produced yet? I see some blogs are using the right article titles but are pitching products from 2015 and before. What would be the strategy for getting content? Would you guage potential traffic based on last year’s traffic?
Awesome Post !
very well explained, google trends really helps a lot in finding keywords. i really spend so much time on google trends to find awesome keywords
Thanks for sharing with us
Regards
Rahim
You’re very welcome, Rahim.
Please let me know how you get on.
Glen – yet another amazing article! Thank You π
I spent the last few days thinking of an article that was going to use “2016” in its title and by pure magic you sent me this email today. How timely!
Awesome content and I will certainly do something important with all of this advice.
Happy Holidays!
– Alex
Happy holidays, Alex!
Best of luck with your ventures going forward π
Just bought bestaffiliateoffers2016.com and bestaffiliateoffers2017.com
Let me know if anyone is interested in buying one π
Thanks for the great post Glen.
Happy New Year everyone π
Dado
An opportunist. I approve! π
Cheers Dado
Glen – Long-time reader… 2nd time commenter. Got a lot of ideas from reading this, one that I’m particularly excited about with a domain I’ve had laying around for about 2 years now.
My question is in regards to Backlinksxxx and whether we should use the tactics in there to help give the pages a boost? Is blxxx still relevant?
Cheers!
Well done Glen on self-demonstrating the point about using the YEAR in a headline.
i.e. “How Four-Numbers Can Send You Millions of Visitors from Google in 2016”
That’s about as SEO rich as it can get! I’m altering my next post to use this terrific tactic
Haha, someone caught me π
Best of luck to you John. I have a few more coming as well.
This is great information! I have been doing a lot of thinking about writing 2016-based content for a while now, but haven’t really started…yet. I’m going to work on that now.
By the way, the social share content locker…is that something custom, or is that a tool anyone can use? I’d like to give that a try on some of my sites.
It’s a plugin called ‘Social Locker’ available on code canyon.
Apparently it’s not working too well at the moment though so I need to look into that.
Thanks for the comment, Wess!
Awesome post as usual Glen!
Thank you!
You did say that we could ask you about just about anything, and I have a question not necessarily about this article.
Could you talk a little about how you plan your year? It’s clear from what you’ve written you have a number of different projects, several irons in the fire, how do you keep track of it all and how do you decide where to put your time and energy?
Obviously I’m not looking for you to give anything away, but would love some insight into how you manage what sounds like a fairly extensive portfolio.
More about the mindset, the thinking behind how you manage it, it would be really great.
If that’s too much to ask, or seems more like a post onto itself, I certainly understand.
Either way, thanks again man!
Rich,
Thank you for the question.
These days I try to think of what I do on a daily basis rather than the year as a whole. I took on a huge project a couple of weeks ago that is likely going to take me the best part of 6 months to complete. But I didn’t set a deadline for it, I simply set an idea of what I want to achieve towards that project each day.
I personally get a little overwhelmed if I start thinking too far out into the future, rather than just on what I need to achieve each day.
I only have two websites I care greatly about at the moment after selling a few and letting a few die or be managed by other people.
We don’t know how the year is going to turn out, so just focus on today π
Thank you Glen for a great post and (most important) ideas to work on. I plan to build an authority site for this coming year. I will try to put in action the idea and hopefully it’s gonna work π
Happy holidays!
Best of luck to you Wayan.
Happy Holidays back at ya!
Not a new idea, but amazing article nonetheless!
Cheers Sam!
Excellent article. I just started my new website on donating used cars for charity. Gonna implement what I have read on your site. You are an inspiration. – Kris
Thanks so much Kris,
Sounds like a great concept!
Hi,
Thanks for this post. Interesting strategy. I was just writing a “best (thingie) of 2015” post and feeling like I was wasting my time, because it’s already too late.
If you write a post now for “best (thingie) 2016” when it’s not 2016 yet, then what would you write about? Even if you know some thingies to be released in 2016, they get released throughout the year. So do you just start out with a sparse post and go on about what to look for in the year ahead and keep adding to the post?
It may be too late for targeted search traffic, but definitely not too late if you’re going to push it to your audience or social media.
Though there are only a few days left in the year so I would act fast if you aren’t very close to getting it out there.
Get the pages up and worry about the content when it’s 2016 if you don’t know what to put yet π
and this strategy is even better if you start adding the new year to your posts in Oct-Nov so that you end up dominating page one with all of your sites once the new year starts.
At least I got one in before the end of 2015 π
Thanks for the comment, Shawna!
Dear Glen
You know you are an inspiration to me! This is a great article. I learnt something and i cant wait. I have already finished to write January articles so i have to follow your guidance.
I have read negative article about you being scam as you said, lol , but i dont look into that. What i want is the creativeness you have. You are like a mentor to me.
Thats why i have included you to my 5 young entrepreneurs on my blog to show my readers who inspired me to become an online entrepreneur.
Will keep on listening to what you say as most of fellow bloggers will. I like this post very much and is well written. Thanks a lot and enjoy your festive season.
Appreciate the support and the kind words, Edmond!
I hope you enjoy yours too and best of luck with your business ventures going forward.
You’re emails are one of the few I ALWAYS read and get value from. Keep them coming.
Quick question. How do I get access to the hidden section? I shared on LinkedIn using the share buttons, but still no access. I can honestly say I’ve never ever seen one of those gated content plugins work.
Not sure why it’s not working, Stephen.
I see an update is available so I’m going to try and sort that out now.
I have already started applying 2016 in articles.. now with reading your article.. i will go into turbo mode
Cheers glen
Jeff
Kill it buddy!
An Excellent Article before 2016. All the information provided in the article are not only effective but current also ( not that old school concepts Fuh). I would love to share this article with my readers. If you permit Glen, I’ll post the link on my website.
Happy Xmas and New Years to All!
Feel free to do so, Soumen.
Thanks!
Hi Glen,
Just a wow for this valuable information and giving it for free.
Thanks,
Subha Sadiq
You’re welcome Subha!
“the core concept is entirely mine, so Iβm 99.99% certain you wonβt have or wonβt be hearing this from anywhere else”
Don’t want to ‘hate’ but people have been doing the above for years…nothing new here.
Including the guy whose examples in this post are from 2010 π
I meant I haven’t heard about anyone talking to do this for 2016. I guess you had to read the last niche update to get it π
I can vouch that this work and I do this every year with a few of my sites.
Here’s a tip, don’t include the year (ex: 2016) in the URL of the post but just the Title.
This way you can change the year on the Post Title and rank again for the next year.
Of course you’ll need to update the content a little be but that’s really minimun work.
Cheers!
Nice tip Dencha!
Glen as you may recall I work as commercial energy affiliate here in the UK.
Your original post for the 3 month old site was a major inspiration for me and I’ve already released a mini site relating to a huge utility industry deregulation happing in 2017. I am already getting sign ups to my email newsletter which is designed to attract 1.affiliates 2. Buyers – I have absolutely no doubt that this mini site will bring me a significant passive income and I promise to keep you posted as this may be something that could benefit your community.
All the very best for a great Xmas and successful new year – p.s. I hope you find your Ferrari soon !
This is the first comment about the Ferrari!
Absolute dream car. Sadly starts at around $1m here in Asia. One day π
And of course, have a great Xmas and New Year!
Awesome post, one way I use this “hack” is to start writing about things that are happening before they actually do. One example I can give away is the term “Bitcoin price 2016”, which I started to write about 2 month ago, and quickly got to the first page on Google.
Smart idea, Ofir!
Hey Glen,
Same as many commenters here, I’ve been reading a long time, but I think this is one of my favorites. Thanks!
I like creating evergreen content, so the idea of re-writing all these posts every year doesn’t sound appealing. I was wondering if there’s an easier way.
… So if I have mysite.com/keyword-2016 and it does well, what do you suggest for the following year? Re-write the post and 301 it to the 2017 version?
Or would there be a simpler way where you could just update the post annually and change the year in the post and title/desc tags?
Thanks again.
Chris
Chris, see my tip a few comments up.
You’re very welcome, Chris!
You don’t necessarily need 2016 in the URL. You could just make sure other on-site factors, such as your headline, take care of that.
Otherwise yes, I would go the 301 route.
Thanks for the comment π
So simple. So effective!
Yet, so many ignore the opportunities, leaving money on the table. Loads of it.
Glad you like it, Trond!
Hey Glen, I am just curious the question I would like to ask obviously varies from niche to niche but here goes it
ON average what would you consider to much competition for a search term using this strategy? Also what are your takes on branding?
Hi Glen,
This is first time.I read your post, looks like I.missed a lot all these years π
Superb idea!
Thanks.
You’re here now, Ravi. That’s all that counts!
This happens to be a great idea, crazy thing is it’s super simple and straight forward. It amazes me how often we overlook the simple aspects of marketing, and even blogging as a whole. Google as a whole has found a way to make something so simple and honest, become so tangled now-a-day.
Anyhow; Now that I’m done rambling thanks again for a great post. Really is a joy watching your journey from a far, and wishing you all the success in 2016!
Appreciate the kind words Terrel and love your positivity.
Where to begin?
Glen, you’re the only person I truly care to follow online! (We’ve emailed back and forth several times btw)
I think every single venture online that I started was inspired by you. I’ve been following for a while but I started to really apply what you share when you gave the “viral” idea.
I was looking back on my Adsense/Taboola accounts from May 2014 to see how I made hundreds of dollars almost instantly since launching it and peaking over 250K in traffic in just a few weeks. Later selling it for parts (who would think people would want to buy the content for thousands?). Man if I knew the stuff that I do today, where would I have been with that project alone.
I launched the digital marketing to a specific niche idea that you shared. I also launched the “social media guru” idea.
Even though I set it in April 2015 then stopped to work on other things. I’ve relaunched it a couple weeks ago and produced value content with a touch of viral-style articles. I already have thousands in traffic and mailing list growing. My aim is to grow it organically with no money spent on ads (this is a test for me). I’ve surprising already have articles starting to rank for certain keywords that are already bringing me organic traffic from google (and yahoo!.. really? lol). I wasn’t expecting to make money from traffic for another few months but it’s already in the double digits. This is going to be my major project for 2016 as the social media platform is taking off and there is literally 1 “guru” in this platform (who is an absolutely joke). Low competition, high traffic plus my extensive knowledge of the platform = $$$.
My biggest success so far from what you’ve taught is from a network of Facebook pages. This came as a result of you mentioning in one of your articles how to get page likes for little to nothing (can’t remember which article). I make thousands of dollars from developing partnerships with just a couple clients. This amounts to 5 figures a year. This is literally the easiest money I’ve ever made. 5 figures a year for literally 15 minutes of work a month. I’m developing these pages to create websites that will be ready next month. I expect to 3-5 fold my revenue from doing this.
All this to say thank you! And you’re far from a scam as the article claims. You haven’t taking any money from me. All you’ve done is offer A LOT of inspiration, tools and help to succeed!
Anthony
Dude. You are so epic. Thanks so much for sharing this!
You’re the epic one! Hope we can meet some day! What if we organised a yearly retreat where we all meet in some place in the world? Now that would be epic..
Btw, since I last posted this, I am now towards the end of finalizing a pretty big partnership with a very popular company that offers rides.. (not to say the name but it consists of 4 letters, starts with a “U” and ends with a “ber”)!
Super cool man. That’s insane.
I’m not really one for IM meetups, been to too many that were pretty weird, but you never know π
Can’t wait to hear more about your progress!
Hi Anthony!
Could you pls tell me what side of partnership should I look for with “U.er”?
In a few month it’ll appear in my country..
I rarely comment but thought I’d give something away to your readers.. Something I’ve just thought of right now just to give a twist to this idea. Add a location to the 2016 keywords and you will most likely hit local gold. Just my gut feel. π (I don’t know much about SEO other than from Glen).
I do this all the time. Searching, I mean.
E.g. Best phones Philippines 2016
What do you think, Glen? π
date + location in a yt video worked pretty well to dominate for certain search queries. The effect was pretty limited but very strong.
Awesome article mate. Going to give it a try in 2016 π
Best of luck Doulci,
Thanks for taking the time to leave a comment.
Hi Glen,
Awesome post and very thorough. Thanks for sharing it with us. Would love to get the 4th or secret part of the post. Would it be possible to send via email? Thanks.
Vinton Samms
Thanks for the post Glen,
Was hoping you could elaborate on whether these techniques would still be good for local SEO. Seems like a lot of these hit the organic algorithm, but are harder to apply to client work for service area businesses.
Grind on!
You may find ways this method could be useful for your clients, but don’t see it working too well for local SEO personally, no.
@Glen
Thank you for your post and work on both viperchill and now inc.
I will definitely put this into action here soon and email you back with results.
Quick question, will the viper chill “The Vault” member be rolled over to the inc?
Still need a while for everything to look nice on the ViperChill side, Jason π
Thank you Glen for such a amazing. I had bookmarked this blog a long time ago. You totally give an new idea by using common sense.. I’ll surely use your post step by step for my new blog for 2016 to start my blogging career.
My request is that post on regular basis but don’t take too much time π
Hey Glen,
Love this concept – wrote down a list of topics that I’m personally passionate and interested in. Then started KW research.
Question: How important is search volume?
Background: If there is a ton of long tail possibilities and several monetization strategies (Adsense for Viral type content a la BoredPanda, Amazon product commission, Affiliate CB type products.
Monetization is there. Search volume is not huge (maybe 10 top keywords with medium competition and volume of 2,500 or so).
Is this a bad niche because of the volume?
So glad I was “baited” (from the awesomeness of the post) to click on the content locker and actually share it (would have done it anyway :P). Pure gold inside…
I was having the exact same idea a couple of years ago to make a post about Top 5 Hosting Companies based on social media reviews with sentiment analysis and it seemed like a lot of work, which in fact is, but I haven’t thought of it in a way for an actual business model and build a website around it. Still, I’d imagine building such thing will require a lot of resources.
Well done Glen, always cool to read your stuff.
Thank you Glen for such a amazing. I had bookmarked this blog a long time ago.
Is novice like me can do it??????
Glen, it’s crazy how you analyze all of this information, I love it!
I too have the same mindset, “What holiday? Itβs time to grind!”
Thanks for the info. and Happy New Year!
Cheers RX,
Happy New Year!
Have not seen new post for a long time. Really liked the article, keep up the good work.
Happy new year!
Excellent article. The bit that really blew me away is the final content suggestion, since I am a programmer… Now just to figure out how to code it…
Makes sense – especially if done at the beginning of each calendar year – thanks for taking the time to prepare and share this Glen π
First time reading one of your articles and have to say I really like your approach (and writing style), but aside from that, I thought this was a very interesting read. I kinda wished the Hogwarts Scientology book was a real thing – hilarious. Anyways, enjoyed and I’ll be back. Thanks for sharing.
Hi Glen – it’s a lot easier for you to go for these cash yielding niches because of your vast pbn. The little guy doesn’t have the arsenal of seo weapons you do to rank for the gilt edge keywords. Still, nice post.
S
A long great article. I found it helpful, and thanks for sharing.
Some great ideas there. I only started using GTrends recently but have always been a huge KW research nut.
Kept seeing years pop up but stupidly never investigated it further. This has been a great read – and I don’t often get to the end of a long blog post.
RE: the APIs – wouldn’t simply using a site like socialmention.com do instead of complicating it?
Cheers,
Dave
Hi Glen – great great stuff!
What about the monetization?
How can you make money for books or products such as software, gadgets?
What if it’s not a list of products? e.g.,list of movies?
Many thanks in advance,
-Steve
Very thank you for great items that you put here on your blog, I’m reading this article and I’m delighted with so many information you pass. thank you friend.
I agree with this. I am working on my call and text promo blog and in some posts I tend to include a year in the focus keyword. All I can say is that this technique is timeless. Because no matter what year it is today, people will always be interested with the past, present, or future (like new movies to be produced, or new technologies to launch). Can be applied to a lot of niches, with countless possibilities. As what Paulo Coelho said, “You canβt measure time the way you measure the distance between two points.”