It has been a while since I wrote about my million dollar case study. To be honest with you all, a lot has been happening in my life and not much has been happening on the site. There’s a lot going on with both my business life (the websites I run) and my personal life (my location / relationships).
As I have big goals for this life I’m living, I have decided that I’m going to settle down for 12 months in one location: Cape Town. I know the place well and it offers me an excellent standard of living for the money that I make. This will allow me to focus on my goals with ViperChill and my affiliate sites, and ultimately reach my next goal — making sure my siblings don’t have to work.
If you don’t know anything about the million dollar case study, then I recommend you start here. I am aiming to build an affiliate site that makes $30,000 profit per month, that I could theoretically sell for $1m (although I’ll probably keep it).
I’ve already written about how I purchased a $550 domain for the project, and now it’s time for the next installment. As a quick reminder to those of you who want to follow along, my plan to make money is by ranking in Google for a certain keyphrase and getting search engine traffic to the site. From there, I hope to sell a relevant product to that audience.
The most important part of this whole project is going to be ranking for my keyphrase, but I will write about my strategy for that in a later post. First, I want to talk about my CMS and Content situation.
There are thousands of ways to build websites. You can learn to use software like Dreamweaver, you can use an online site builder, or you can use notepad and code HTML in a text editor (which is exactly how I started out). An alternative, and a solution I prefer, is to use a free CMS like Drupal, WordPress, or Joomla.
For my affiliate website, I’m using WordPress. It has thousands of custom designs out there to choose from, it’s easy to tweak, and the interface makes it very easy to add new website pages. Quite simply: WordPress is the best solution for my needs, so that’s what I’m going with.
The structure of the site, for now, is very ordinary. The homepage is optimised around my main keyphrase, but it simply shows blog posts that are related to the niche. There are also the typical links to about, contact, and privacy pages.
The aim is to keep the site looking like this until it starts to rank in Google. Because we’re trying to rank for such a competitive phrase, I want to the site to pass any manual review that it may receive. Once the site has rankings for some of the keyphrases I’m targeting, then we’ll start promoting a related product (either our own, or as an affiliate).
The content on the site right now is mostly news related. It is all unique and being written by someone I’m paying $5 per article (this is a high quality, american-based female writer). I don’t want to reveal my exact niche just yet, but to give you an example of the content being posted, let’s just say that if I was promoting a Forex (foreign exchange) product, then my blog would be covering forex related industry news.
Right now we’re just pumping out quality, unique content around 4 times per week. I have owned the domain since early December, but up until recently I noticed the site was still not indexed in Google. I did some searching around, head scratching, and confused facial expressions before realising I had the ‘block search engines’ option checked in WordPress settings.
It turns out that if you install WordPress via some one-click solution, that is the default these days. I have no idea why. Hopefully this hasn’t set me back too much and the site will start to appear in Google in the next few days.
I’m enjoying my last few days in Amsterdam before I either go to Thailand for three weeks or enjoy a euro-trip with one of my best friends. From there I will go back to Cape Town, hopefully find an awesome apartment, and get into full work mode.
I will be working harder than I’ve ever worked in my life this year and I expect that to result in both massive value for you guys here, and income for me via the many projects I’m working on.
For now, I’ve hired someone to work on the SEO for my $1m site. It’s going to take around 4-5 months to see any returns in my opinion, so I would rather have someone else watching over it. This person is someone I’ve worked with before and they know what they’re doing, so my biggest project is in good hands.
If you have any questions about the case study, feel free to drop me a question in the comments below. The next few months will just be spent continuing to add fresh content to the site and building links via various sources.
P.S. My example affiliate website I reveal in Cloud Living made over $400 last week (check its Google rankings for proof). I know that saying this is probably going to set me up for a lot more competition, but I’m just showing that my method really does work. I can’t wait to help more of you quit your day jobs.