38 Must Reads on Online Reputation Management
Glen Allsopp / 
18 Comments / 
March 24th, 2008 / 
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Now that I’m a huge fan of Delicious to keep my online life organised, I’ve spent a lot of time researching the web for quality resources relating to the subject of ORM (Online Reputation Management) and then started saving them for future use.
This was something I felt as very important when I decided to just focus on Social Media, and making the switch to the subject of ORM; my reason being is that I wanted to see what was out there already, what should really be covered next and how people reacted to certain content.
38 Must Reads
Search Engine Reputation Management
Fighting off Negative Publicity and Affiliates in the SERPs - SEOBook
Tips for Controlling the Top 10 - Wolfhowl
17 Search Engine Reputation Management Tips - Search Insider
A Best Practice Primer to Search Engine Reputation Management - Brandcurve
Using Search for Reputation Management - Search Engine Watch
Article Marketing Can Be Your Best Reputation Management Tool - ACP
10 Ways to Fix a Google Reputation Nightmare - Marketing Pilgrim
Advanced Reputation Management with Profiles & Presell Pages - Copybrighter
Reputation Management & Search: Avoiding Chunnel Vision - Endless Plain
Unique / Misc
How NOT to Handle an ORM Crisis - Copybrighter
Reputation Management Spreadsheet - SEO Scoop
8 Ways to Turn Negative Feedback into an Opportunity - EmomsAtHome
Responding to Negative Comments - Social Media Optimization
Defending Against Damaging Blogs Targeting You - VisioneFX
The Ethics of Reputation Management - SEOmoz
No Reputation Management Plan in Place - Social Media Optimization
Free ORM Beginner’s Guide - Marketing Pilgrim
Online Reputation Management for Individuals - Top Rank
Reputation Management: Issue Resolution Flowchart - Search Engine People
General Reputation Management
10 Ways to Own Yourself Online - Stuntdubl
Reputation Management PDF - Blizzard
Online Reputation Management on Squidoo - ViperChill
Reputation Management for New Media - Gooruze
6 Easy Steps to Personal Reputation Management - Reputation Advisor
Reputation Repair vs Reputation Management - Reputation Advisor
Using Social Media to Help Manage Online Reputation - Search Rank
26 Free Tools for Buzz Monitoring - Marketing Pilgrim
31 Places to Monitor Your Reputation Online - Search Marketing Gurus
An Introduction to Reputation Monitoring - Internet Duct Tape
Common Reputation Management Issues & How to Address Them - Invesp
Chris Bennett on Reputation Management - 97th Floor
Reputation Management Tools - Endless Plain
Reputation Management: Beyond Monitors - Endless Plain
Top 10 Tips to Clean Up Your Reputation Management - Manage Your Buzz
Top 10 Brand Management Tips - JK
Buzz Monitoring - Bruce Clay
7 Free Brand Reputation Management Tips - Thirsty Pony
10 of Our Own
- 3 Core Qualities of a Reputation Manager
- 8 Types of Reputation Management Issues
- 5 Free Brand Monitoring Solutions
- 5 Feeds We Monitor for Clients
- Reputation Management Ethics
- How to Deal with Negative Blog Posts
- 9 Ways to Build Your Reputation as a Blogger
- How to Deal with Negative Search Engine Results
- How to Deal with a Ripoff Report Listing
- Using StumbleUpon for Reputation Monitoring
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Thanks for the link Glen. Very nice list of your own here.
Sure, it was a great article you put together
Woooaahh! I took so long to read all.. But after reading them, I think I got learnings which I also learned before. But honest to goodness, it’s informative and direct to the point, no whereabouts. Thanks Glen. I’m a newbie on this and I hope you’ll be posting more on this. You’re a big help to me
THanks for the comment, be warned that I rarely approve spammy names - I’m glad you enjoyed the piece and will definitely be writing a lot more about the subject
Excellent list !
Thanks Charlie, took quite a while to put together
This is a great resource for anyone looking for information on reputation management and I am honored that you included one of my articles.
David
Hey Glen, thanks for including 3 of our Endless Plain articles on your list, the links for them all are wrong though, they all point to articles on other sites.
They should link to
http://endlessplain.com/2007/10/24/reputation-management-and-search-avoiding-chunnel-vision/
http://endlessplain.com/2007/10/31/reputation-management-tools/
http://endlessplain.com/2007/10/19/reputation-management-beyond-monitors/
No idea how I managed to do that, should be updated now
Great list! Bookmarked this blogpost
Great selection of articles.
For those interested, here is a write-up about reputation management and how digg effected this individual’s online reputation.
http://www.wpromote.com/blog/2008/02/29/when-youtube-manages-your-online-reputation/
this is outstanding stuff. If ORM doesn’t become one of the next key acronyms I’d be very surprised. very cutting edge. thanks for pulling this together.
Nice post Glen. Good list of URL. Thanks for guiding and educating us on Online reputation Management.
Fantastic list Glen. Your blog has definitely been one to watch in this field and your research is excellent. I look forward to more.
[...] Glen put together a list of 38 Must Reads on Online Reputation Management [...]
[...] 38 Must-Reads on Online Reputation Management [...]
This might be the best summary I have seen so far (at least in terms of capturing the key voices and setting up the discussion). I do think one company is missed (if I may be so bold!): http://www.reputationdefender.com . They’re trying to set up a standards board so as to avoid the Streisand Effect and some of the negatives Glen talks about above…
[...] 38 Must Reads on Online Reputation Management [...]