We’re getting close to the point where there will be no more monthly reports. I said from day one that I would do a case study of this sites’ traffic for one year, and that’s what I’ve done. This preliminary report is actually an exciting one: ViperChill received more traffic in August than any other month so far.

I don’t care about the stats and don’t have any goals, but instead view this as a great way to help you all see how I’m growing my blog and the kind of traffic sources you can use to do the same. Let’s look at the numbers, shall we?

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February 1st, 2009, was a very memorable day for me. It was the day I arrived back at my family home in Newcastle, England, to start working for myself full-time. I had just left a job which for the previous two years saw me working with companies like Nissan, Hewlett Packard and Land Rover as their social media manager. My position in the rat race was actually an awesome one, but it was nothing compared to being my own boss.

As some people here don’t care about making their living from the internet, I understand that this post will not be for everybody. However, if you’ve just made the leap to working for yourself, currently run your own business, or you’re looking to make your money online in the future, this article may be just what you need.
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It’s probably an understatement to say that most blogging advice out there is generic, regurgitated, and very rarely anything new. Everything you need to know about becoming a successful blogger is available already if you know where to look; the next step is taking action on what you learn.

Most of the advice that is being shared, and incessantly repeated, is dated. It’s aimed at a blogosphere where there weren’t millions of blogs in each niche, all working hard to grow an audience. I call this advice aimed at the Oldsphere, whereas you need to be focusing on the Newsphere. Things changed, and you need to know how to deal with them.

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One of the first lessons that newspaper journalists are taught is to structure their content so that the most important information is first, with the importance decreasing as you read through the piece. Pick up any newspaper around you and you’ll see that the first few sentences contain the most crucial elements of the event.

This not only creates impact, but also allows editors to simply snip off the bottom paragraph of a story if they need space for other articles. As the final paragraph is the least important, their editing does not affect the article too much. I’ve already shared how I personally became a much better writer (though I don’t rate myself that highly) and now I want to get into the specifics of how to create compelling content.

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I wasn’t going to post this as it is quite delayed, but this blog wouldn’t be a very good case study if there were a month missing from my stats reporting. Especially if I’m only doing them for 12 months. Each month I reveal the websites and keywords that drove traffic to ViperChill, and share some personal insights into what is going on in my life.

I don’t care about the stats and don’t have any goals, but instead view this as a great way to help you all see how I’m growing my blog and the kind of traffic sources you can use to do the same. Let’s look at the numbers, shall we?

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It’s never a good sign when a blogger disappears for weeks, “neglecting” their readers and doesn’t take the time to give a reason why. It’s also very common for bloggers who apologise for their infrequent posting to quickly find themselves at a stage where their blog does not get updated at all.

I’ll be the exception to that rule and apologise for my lack of updates over the last few weeks – stating that I’m genuinely back for good – and with a big announcement to make: As of the end of this month, I’ll be living in Thailand. Bangkok, to be specific. Despite that possibly surprising announcement, this post is not going to be very personal. Let’s talk business.

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Generally speaking, the more traffic you can get to a website the more money you can make. I like to focus on building search engine traffic to my sites because once you have rankings you can usually sustain them with little effort and the traffic they send is very targeted.

Over the last two years I focused on fairly small industries which I would build minisites for, which received their traffic from search engines, and then monetised them with affiliate offers. These days I’m spending my time focusing on much bigger (and more competitive markets) and having a lot of success.

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If you’re new here, each month I share the exact websites and keywords that sent traffic to ViperChill over the course of the previous month. I do this as I want ViperChill to be a case study for all of you on how to grow a website and make money online.

June was quite a quiet month in terms of updates and activity on other sites. I’ve just bought two massive new websites (and I’m arranging assistants to run them) so that has taken up the majority of my time. Plus, I’ve been enjoying quite a few World Cup games while I’m here.

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