As many of you will know, I love Wordpress. I use it on most of my affiliate sites which make me thousands of dollars per month and I also use it on my blogs, such as this one. I’m certainly not alone when it comes to utilising this CMS though — tens of millions of sites online are powered by the software.

For all the great things there are to be said about Wordpress, though, out-of-the-box SEO certainly isn’t one of its strong points. As I use the software so much and make a lot of my income thanks to search engine traffic, I have come to learn what works best in terms of optimising your Wordpress setup.

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Now that we’re one month into the New Year, I hope you all realise that this one is going to fly by as quickly as the rest. The people who stagnate are going to be left behind. I could relax this year and do absolutely nothing, but instead, it’s going to be my hardest year yet.

As I recently revealed, I’m moving back to Cape Town to focus on my next two goals: helping my siblings financially and buying a nightclub. The latter will probably not be achieved for 2-3 years. I love travelling but I really feel like I need to stay in one place to give me the best chance of making my massive aims a reality.

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As I announced last week, I have sold my biggest blog, PluginID. The site was around 19 months old, had 6,600 subscribers, and according to a tool that monitors different niches online, was the 10th biggest personal development blog in the world.

I have revealed my reasons for selling over on PluginID, so go there for more details. If you’re wondering how much I sold the site for then my best answer, based on legal limitations, is simply “a mid five-figure fee.” Instead of dwelling on the sale, I want to praise the growth of such a big community and share the steps involved in duplicating my success.

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It has been a while since I wrote about my million dollar case study. To be honest with you all, a lot has been happening in my life and not much has been happening on the site. There’s a lot going on with both my business life (the websites I run) and my personal life (my location / relationships).

As I have big goals for this life I’m living, I have decided that I’m going to settle down for 12 months in one location: Cape Town. I know the place well and it offers me an excellent standard of living for the money that I make. This will allow me to focus on my goals with ViperChill and my affiliate sites, and ultimately reach my next goal — making sure my siblings don’t have to work.

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Minimalism seems to be a hot topic these days and rightly so. People like clutter-free living and getting things done. After listening to a recent podcast between minimalist Leo Babauta and problogger, Darren Rowse, I started thinking about how I could apply minimalism to my internet marketing operations.

After all, I’m sure we can all agree there is time we spend on a computer each day that isn’t spent doing relevant tasks. I personally know that I check Tweetdeck, Facebook, and my email inbox far more often than necessary. Over the last few days, I have completely overhauled the way I do business online and setup the system and principles I’m going to share with you today.

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Everywhere I look it seems people are releasing eBooks and trying to cash in on their audience. There are quite a few success stories out there, but for the most part, people just aren’t making the sales they want. As I have had a lot of success with my own eBook, Cloud Living, I thought it would be helpful to a lot of people if I wrote a guide about the whole process.

For those of you who don’t know, Cloud Living is my eBook which teaches people how I make a living online. That being said, I want to make it clear that I don’t make a living by teaching people how to make a living online. My biggest successes are in personal services which offer an affiliate program and various sites I run in the health niche.
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I ran a poll in the sidebar here for a few days asking people what their main goals were for 2010 in terms of internet marketing. The two clear favourites were: “Quitting your job to make a living online” and “Increase website traffic”. The latter, of course, is people looking for more eyeballs on their content. And, although it may not be obvious, so is the first.

You can make a beautiful, well-structured site that contains excellent content, but it isn’t going to make any money unless it starts getting visitors. No matter what webmasters like to say is ‘king’ online these days, everything we do is for traffic. It’s what matters on the web.

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This website, right now, has absolutely no way of making money. There are no ads in the sidebar, there are no hidden affiliate links and I have nothing to sell you. This lack of promotion isn’t coincidental: I have a genuine aim to help as many of you as I can succeed online and I’ll do that by focusing purely on the content that I put out there, and not the money I can make with it.

Now that we’re beginning a New Year, many people (myself included) feel like they are able to wipe the slate clean and try a ‘fresh start’ or a new strategy for a brand new year. My job right now is to catch you in this enthusiastic and energetic mood by showing you the one thing you need to do first: build your brand base online.

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